bo March 2009 | Pieces Of My Mind
Monday 23 March 2009

Switch Off For Earth Hour 2009

Sign up for Earth Hour


Dear Citizens of the EARTH,

Come this Saturday, 28th of March 2009, 2030 Hrs - 2130 Hrs (Local Time). Thousands of towns and cities across 81 countries around the world have committed to support the vote for action on CLIMATE CHANGE by Voting Earth for EARTH HOUR 2009, as part of the worlds first global election between Earth and Global Warming.

EARTH HOUR was started in Sydney by WWF in 2007 where 2.2 Million homes & businesses turned off their lights for an hour. Following the success that year, EARTH HOUR went global, many countries gave their support for the event in 2008.

This historic event will involve millions of people gather in parks, streets and homes around the world to witness the lights going out on iconic landmarks & city skylines.

Governments, Companies and Organisations also show their support by switching off unessential lights of their buildings and power-plants. This event has been advertised across mass media to create awareness among the public on this historical event and urges people to support the act to FIGHT CLIMATE CHANGE.

The objective is to get 1 Billion votes to be brought up to the world leaders during Global Climate Change Conference in Copenhagen in 2009 which will determine official government policies to take action against Global Warming, which will replace the Kyoto Protocol


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This is the first time for Malaysia to join this global initiative.
WWF Malaysia is targeting 5 million sign-ups for this historic event.

Many local celebrities gave their support by spreading the message in mass media advertisements. Over 300 companies, schools, universities and organisations had pleged to contribute to this event by switching off lights in their buildings and offices.

TV and Radio Station Companies such as Media Prima, RTM & ASTRO also do their bit by donating their advertisement spaces for EARTH HOUR to promote public awareness on climate change.
Fly FM, Hot FM
, One FM & 8TV will cut off their boardcasting duing that hour in support for this event.

The KL City Hall (DBKL) will shut off lights in Dataran Merdeka and also a few of thier buildings and offices on that hour.

Huge companies such as Genting Berhad, Sunway Berhad & YTL Corporation (Which owns a super long list of properties including hotels, malls & buildings) will go dark in support of the cause.

Even Petronas Twin Towers, KL Tower, Penang Bridge, KL Central & Sunway Integrate Resort (Sunway Pyramid, Sunway Lagoon, Sunway University College, etc.) also join EARTH HOUR by switching off all non-essential lights on the hour.


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SO WHAT ARE YOU WAITING FOR?


Remember, Global Warming is caused by human and it is our responsibility to solve it.


All we need to do is by just turning off all switches for ONE HOUR regardless where you live during EARTH HOUR - 8.30pm - 9.30pm (Local Time), Saturday, March 28 2009.

Do inform your family and friends about this global initiative to fight global warming. =)


ps. I know just the perfect place to witness this event in Kuala Lumpur. =)

Wednesday 18 March 2009

My Life Equations 1-25

Everything in life must be in equilibrium. Everyone must have thier ups and downs, there are good times and also shit times. Too many of any is not good. Just like Yin & Yang, Good & Bad, Devil & Angel.

Get It?

These are my Equations that represent life:
  1. Just Do It = Nike
  2. Just Do It - Brains = Idiot
  3. Mouth - Brushing - Flossing - Mouth Wash = Stay Away From Me
  4. Brushing - Toothbrush = Use your Finger
  5. Eating - Cutleries = Finger Licking Good
  6. Shower - (Soap + Shampoo) = You Stink
  7. Shit - Tissue = Still Can Use Water
  8. Shit - Water = Still Can Use Tissue
  9. Shit - Water - Tissue = Life Miserable
  10. Gentleman + Horny = Jerk
  11. Lady + Horny = Slut
  12. 1+1=2
  13. 1+2 != 3
  14. Single + Free = Single and Available
  15. Single + Busy = Single But Unavailable
  16. Single + Single = Couple = Everything Double
  17. Single + (n x Single) = Complicated
  18. Single + Couple = Trouble
  19. Single +(n x single) + (n x Couple) = What the heck is wrong with you?
  20. Rain + Kiss = You'll Get Sick
  21. Romantic + Danger = No Brains
  22. Tomboy + Sissy = Perfect Match
  23. Nerd + Books = Perfect Match
  24. Geeks + Gadgets = Perfect Match
  25. Geeks + Gadgets x Computers = WooHoo! Jackpot! Super Perfect Match.
Tuesday 3 March 2009

A Glass And A Half Full Production Adverts

I came across this commercial on Facebook.


A Glass And A Half Full Productions is Cadbury's in-house production company in the UK, which in the pass few years created 3 wonderful commercials for Cadbury in UK.

After the famous "Gorilla" ad in 2007 & also the disappointing "Airport Trucks" in 2008, Cadbury launched its new 2009 campaign, "Eyebrows'".

As everyone might notice, the commercials do not have anything to do with eating chocolates. According to them, the aim is to bring smiles on everyone's face, which in turn successfully increase their sales by 10% during the period these adverts were aired.

Their approach is very humble as it was until the final they only reveal
the ads were linked to Cadbury Dairy Milk, which carries the tag line ‘A glass and a half of full joy’.

Viewers are clueless on which company/brand's adverts as there is no brand representation at all before the end of the ads.
I must also say that the effects are heartwarming.

You might not get the point but, it's special.



This is their latest ad and it's one of my favourites:
2009 - Eyebrows


2008 - Airport Trucks


2007 - Gorilla


Check out "
A Glass And A Half Full Productions" 's website here.

And also other Cadbury's websites around the world.


Kudos to Cadbury and its in-house production in the UK!!